Comments for Campaign Brief https://campaignbrief.com Wed, 21 Jun 2023 01:38:00 +0000 hourly 1 https://wordpress.org/?v=5.1.1 Comment on Publicis Groupe and Born Bred launch Born Blak to tackle underrepresentation of First Nation voices in media by Hmm https://campaignbrief.com/publicis-groupe-and-born-bred-launch-born-blak-to-tackle-underrepresentation-of-first-nation-voices-in-media/#comment-873586 Wed, 21 Jun 2023 01:38:00 +0000 https://campaignbrief.com/?p=240276#comment-873586 Interesting

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Comment on AJF and PENSO enter merger; Wunderman Thompson MD Nick Muncaster joins as MD by huh? https://campaignbrief.com/ajf-and-penso-enter-merger-wunderman-thompson-md-nick-muncaster-joins-as-md/#comment-873579 Wed, 21 Jun 2023 01:06:32 +0000 https://campaignbrief.com/?p=240566#comment-873579 What’s going on here? Changes every week. do they even know?

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Comment on Cam Blackley: Audio Lions 2024 for the win? Sounds like a plan by Stu T https://campaignbrief.com/cam-blackley-audio-lions-2024-for-the-win-sounds-like-a-plan/#comment-873566 Wed, 21 Jun 2023 00:13:29 +0000 https://campaignbrief.com/?p=240388#comment-873566 Such a good Cannes diary. Insightful and useful. Thanks, Cam

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Comment on Jake Donaghey joins TBWA\Media Arts Lab from TBWA\Sydney as general manager, ANZ by here he is https://campaignbrief.com/jake-donaghey-joins-tbwamedia-arts-lab-from-tbwasydney-as-general-manager-anz/#comment-873564 Wed, 21 Jun 2023 00:11:32 +0000 https://campaignbrief.com/?p=240558#comment-873564 the don

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Comment on Cam Blackley: Audio Lions 2024 for the win? Sounds like a plan by Your Agency's Proactive Wall https://campaignbrief.com/cam-blackley-audio-lions-2024-for-the-win-sounds-like-a-plan/#comment-873563 Wed, 21 Jun 2023 00:09:35 +0000 https://campaignbrief.com/?p=240388#comment-873563 “Australia is a budgetary challenged market” – This is a bit of an overstatement. But, agree with the message overall and been saying the same for years. Other actual budgetary challenged markets often win big in this category because this is where they’ve identified that they can compete and show creative brilliance that doesn’t cost a million dollars – they’ve been doing it for years, just look at the past winners that always tend to show up here. Everyone wants to win big, but it’s ok to also win small, which in this case isn’t so small. Gold is gold right? It’s definitely underrated (for now), and let’s hope a few more creative leaders don’t turn their nose up at audio ideas going forward.

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Comment on AKQA Sao Paulo / Portland / Melbourne takes out Cannes Digital Craft Grand Prix for Nike ‘Never Done Evolving Feat Serena’ by GOAT https://campaignbrief.com/akqa-sao-paulo-portland-melbourne-takes-out-cannes-digital-craft-grand-prix-for-nike-never-done-evolving-feat-serena/#comment-873562 Wed, 21 Jun 2023 00:08:58 +0000 https://campaignbrief.com/?p=240543#comment-873562 Can we do MJ vs LeBron next?

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Comment on Ika Jumali + Maddy Merzvinskis’ Cannes Diary #1 by #getbacktowork https://campaignbrief.com/ika-jumali-maddy-merzvinskis-cannes-diary-1/#comment-873556 Tue, 20 Jun 2023 23:44:44 +0000 https://campaignbrief.com/?p=240476#comment-873556 good luck Ika and Mad Dog!

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Amazing work team! https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873371 Tue, 20 Jun 2023 13:56:40 +0000 https://campaignbrief.com/?p=240215#comment-873371 Rhys – so thoroughly deserved. Very happy to see this win and congrats to the team x

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by porque no los dos https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873342 Tue, 20 Jun 2023 11:59:45 +0000 https://campaignbrief.com/?p=240215#comment-873342 It is possible to like both Fit Chix and the BA work.

Let’s also let the entire team who worked on this campaign enjoy their moment. The judgement of their peers trumps your out of touch opinion I’m afraid.

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Comment on Cam Blackley: Audio Lions 2024 for the win? Sounds like a plan by Cheers https://campaignbrief.com/cam-blackley-audio-lions-2024-for-the-win-sounds-like-a-plan/#comment-873327 Tue, 20 Jun 2023 11:21:44 +0000 https://campaignbrief.com/?p=240388#comment-873327 Insightful. Here’s to better radio for all.

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by @Unsure https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873324 Tue, 20 Jun 2023 11:01:49 +0000 https://campaignbrief.com/?p=240215#comment-873324 What shoes did you wear to accept your gold lion at Cannes?

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Comment on Guinness Brewery of Meteorology launches for optimal drinking conditions this winter in newly launched campaign via Thinkerbell by Falls at the finish line https://campaignbrief.com/guinness-brewery-of-meteorology-launches-for-optimal-drinking-conditions-this-winter-in-newly-launched-campaign-via-thinkerbell/#comment-873315 Tue, 20 Jun 2023 10:45:29 +0000 https://campaignbrief.com/?p=240106#comment-873315 Tried the voucher out a few times and it’s pretty clear vendors weren’t engaged in this. The price preloaded on the voucher isn’t matching what pubs are charging for a pint or they have no idea about the promotion at all. Good to see a campaign that isn’t centred around St.Patrick’s day, but the voucher is unusable unless the pint is under $15 (and we all know it’s blasphemy to order a schooner of Guinness)

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Comment on Award-winning creative leader and former CHEP ECD Justin Ruben joins Host/Havas as new ECD by Redgreg https://campaignbrief.com/host-havas-appoints-award-winning-creative-leader-justin-ruben-as-executive-creative-director/#comment-873289 Tue, 20 Jun 2023 09:13:51 +0000 https://campaignbrief.com/?p=240244#comment-873289 A gentleman and a scholar .. If you know what I mean.

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Comment on GMSV introduces revolutionary off-road vehicle Silverado ZR2 in new campaign via MBCS by Truckwit https://campaignbrief.com/gmsv-introduces-revolutionary-off-road-vehicle-silverado-zr2-in-new-campaign-via-mbcs/#comment-873282 Tue, 20 Jun 2023 08:50:03 +0000 https://campaignbrief.com/?p=240270#comment-873282 There’s a place…where ideas are out of reach

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Comment on Award-winning creative leader and former CHEP ECD Justin Ruben joins Host/Havas as new ECD by oli https://campaignbrief.com/host-havas-appoints-award-winning-creative-leader-justin-ruben-as-executive-creative-director/#comment-873280 Tue, 20 Jun 2023 08:47:29 +0000 https://campaignbrief.com/?p=240244#comment-873280 Congrats Havas, Jus is awesome

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Calm Down https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873256 Tue, 20 Jun 2023 07:19:25 +0000 https://campaignbrief.com/?p=240215#comment-873256 Locki and Lauren are credited, chill out.

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Comment on Michael Bublé in sparkling water for defacing cans of bubly in campaign from PepsiCo via Eleven by Prematurelé https://campaignbrief.com/michael-buble-in-sparkling-water-for-defacing-cans-of-bubly-in-campaign-from-pepsico-via-eleven/#comment-873255 Tue, 20 Jun 2023 07:17:00 +0000 https://campaignbrief.com/?p=240253#comment-873255 Cute follow-up from the first ad & a funny concept to boot. That being said, what happens to the brand when the talent leaves the building?

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Comment on New Zealand showcases world’s most beautiful game in new Tourism NZ campaign via Special by ej https://campaignbrief.com/new-zealand-showcases-worlds-most-beautiful-game-in-new-tourism-nz-campaign-via-special/#comment-873252 Tue, 20 Jun 2023 07:09:11 +0000 https://campaignbrief.com/new-zealand-showcases-worlds-most-beautiful-game-in-new-tourism-nz-campaign-via-special/#comment-873252 One is pink and one is green!?

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by HI LOCKI AND LAUREN FROM LONDON https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873251 Tue, 20 Jun 2023 07:08:42 +0000 https://campaignbrief.com/?p=240215#comment-873251 Love youz.

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Comment on Cam Blackley: Audio Lions 2024 for the win? Sounds like a plan by Noice one https://campaignbrief.com/cam-blackley-audio-lions-2024-for-the-win-sounds-like-a-plan/#comment-873250 Tue, 20 Jun 2023 07:07:10 +0000 https://campaignbrief.com/?p=240388#comment-873250 Throwin fkin pearlers here

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by ej https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873248 Tue, 20 Jun 2023 07:05:43 +0000 https://campaignbrief.com/?p=240215#comment-873248 Fitchix is infinitely better than the (still very nice) British Airways work.

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Locki https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873237 Tue, 20 Jun 2023 06:52:05 +0000 https://campaignbrief.com/?p=240215#comment-873237 Thanks everyone but it was a team effort.

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Unsure https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873236 Tue, 20 Jun 2023 06:45:37 +0000 https://campaignbrief.com/?p=240215#comment-873236 Whats going on with those shoes Rhys?

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Comment on Cam Blackley: Audio Lions 2024 for the win? Sounds like a plan by Cam Stan https://campaignbrief.com/cam-blackley-audio-lions-2024-for-the-win-sounds-like-a-plan/#comment-873234 Tue, 20 Jun 2023 06:25:37 +0000 https://campaignbrief.com/?p=240388#comment-873234 I don’t read diaries.

This was good. Thanks.

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Comment on New Zealand showcases world’s most beautiful game in new Tourism NZ campaign via Special by Um https://campaignbrief.com/new-zealand-showcases-worlds-most-beautiful-game-in-new-tourism-nz-campaign-via-special/#comment-873224 Tue, 20 Jun 2023 05:58:49 +0000 https://campaignbrief.com/new-zealand-showcases-worlds-most-beautiful-game-in-new-tourism-nz-campaign-via-special/#comment-873224 Why are both teams wearing the same colour strip? Are we so woke we can’t have opposing colours now?

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Rhys Fangirl https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873222 Tue, 20 Jun 2023 05:52:01 +0000 https://campaignbrief.com/?p=240215#comment-873222 Yay Rhys!!!! Looking sharp, as always!

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Yes Locki and Lauren! https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873217 Tue, 20 Jun 2023 05:21:08 +0000 https://campaignbrief.com/?p=240215#comment-873217 The minds behind FitChix

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Comment on Guinness Brewery of Meteorology launches for optimal drinking conditions this winter in newly launched campaign via Thinkerbell by Pour form! https://campaignbrief.com/guinness-brewery-of-meteorology-launches-for-optimal-drinking-conditions-this-winter-in-newly-launched-campaign-via-thinkerbell/#comment-873197 Tue, 20 Jun 2023 04:11:51 +0000 https://campaignbrief.com/?p=240106#comment-873197 “Unfortunately our allocation of free pints has been reached today.”

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Comment on Australia scores one Gold Lion, two Silver Lions and two Bronze Lions at Cannes Outdoor Lions by Locki and Lauren https://campaignbrief.com/australia-scores-one-gold-two-silver-and-two-bronze-in-the-cannes-outdoor-lions-category/#comment-873193 Tue, 20 Jun 2023 04:08:07 +0000 https://campaignbrief.com/?p=240215#comment-873193 Bringing home the gold! Huge congrats for them

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Comment on Guinness Brewery of Meteorology launches for optimal drinking conditions this winter in newly launched campaign via Thinkerbell by Jamie https://campaignbrief.com/guinness-brewery-of-meteorology-launches-for-optimal-drinking-conditions-this-winter-in-newly-launched-campaign-via-thinkerbell/#comment-873192 Tue, 20 Jun 2023 03:56:51 +0000 https://campaignbrief.com/?p=240106#comment-873192 They most definitely ran it last year (though possibly under a different name), because I got myself a delicious free pint then too.

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