Seen+Noted – Campaign Brief https://campaignbrief.com Wed, 21 Jun 2023 01:52:04 +0000 en-AU hourly 1 https://wordpress.org/?v=5.1.1 https://asset-cdn.campaignbrief.com/wp-content/uploads/2019/03/06100736/cropped-cb_cap-32x32.png Seen+Noted – Campaign Brief https://campaignbrief.com 32 32 Toyota’s new Super Bowl ad shares messages of hope, strength and social responsibility https://campaignbrief.com/toyotas-new-super-bowl-ad-shares-messages-of-hope-strength-and-social-responsibility/ https://campaignbrief.com/toyotas-new-super-bowl-ad-shares-messages-of-hope-strength-and-social-responsibility/#comments Fri, 05 Feb 2021 01:50:33 +0000 https://campaignbrief.com/?p=198324 https://campaignbrief.com/toyotas-new-super-bowl-ad-shares-messages-of-hope-strength-and-social-responsibility/feed/ 1 Matthew McConaughey is a 2D man in a 3D world in Doritos’ new #FlatMatthew Super Bowl campaign via Goodby Silverstein & Partners https://campaignbrief.com/matthew-mcconaughey-is-a-2d-man-in-a-3d-world-in-doritos-new-flatmatthew-super-bowl-campaign-via-goodby-silverstein-partners/ https://campaignbrief.com/matthew-mcconaughey-is-a-2d-man-in-a-3d-world-in-doritos-new-flatmatthew-super-bowl-campaign-via-goodby-silverstein-partners/#comments Fri, 05 Feb 2021 00:49:19 +0000 https://campaignbrief.com/?p=198309 https://campaignbrief.com/matthew-mcconaughey-is-a-2d-man-in-a-3d-world-in-doritos-new-flatmatthew-super-bowl-campaign-via-goodby-silverstein-partners/feed/ 3 Will Ferrell gives Norway a piece of his mind in Super Bowl spot for General Motors via McCann Detroit/McCann Worldgroup https://campaignbrief.com/will-ferrell-gives-norway-a-piece-of-his-mind-in-hilarious-super-bowl-spot-for-general-motors-via-mccann-detroit-mccann-worldgroup/ https://campaignbrief.com/will-ferrell-gives-norway-a-piece-of-his-mind-in-hilarious-super-bowl-spot-for-general-motors-via-mccann-detroit-mccann-worldgroup/#comments Thu, 04 Feb 2021 02:22:37 +0000 https://campaignbrief.com/?p=198275 https://campaignbrief.com/will-ferrell-gives-norway-a-piece-of-his-mind-in-hilarious-super-bowl-spot-for-general-motors-via-mccann-detroit-mccann-worldgroup/feed/ 4 Wayne + Garth shamelessly manipulate in Uber Eats’ Big Game ad via Special Group US/Australia https://campaignbrief.com/wayne-garth-and-cardi-b-shamelessly-manipulate-in-uber-eats-super-bowl-spot-via-special-group/ https://campaignbrief.com/wayne-garth-and-cardi-b-shamelessly-manipulate-in-uber-eats-super-bowl-spot-via-special-group/#comments Thu, 04 Feb 2021 01:47:08 +0000 https://campaignbrief.com/?p=198265 https://campaignbrief.com/wayne-garth-and-cardi-b-shamelessly-manipulate-in-uber-eats-super-bowl-spot-via-special-group/feed/ 13 Post Malone, Cedric The Entertainer and more legends save the day in Bud Light’s Super Bowl spot via Wieden+Kennedy, New York https://campaignbrief.com/post-malone-cedric-the-entertainer-and-more-legends-save-the-day-in-bud-lights-super-bowl-spot-via-wiedenkennedy-new-york/ https://campaignbrief.com/post-malone-cedric-the-entertainer-and-more-legends-save-the-day-in-bud-lights-super-bowl-spot-via-wiedenkennedy-new-york/#respond Thu, 04 Feb 2021 00:32:53 +0000 https://campaignbrief.com/?p=198253 https://campaignbrief.com/post-malone-cedric-the-entertainer-and-more-legends-save-the-day-in-bud-lights-super-bowl-spot-via-wiedenkennedy-new-york/feed/ 0 M&M’s seeks to make people smile in new Super Bowl ad featuring Dan Levy via BBDO New York https://campaignbrief.com/mms-seeks-to-make-people-smile-in-new-super-bowl-ad-featuring-dan-levy-via-bbdo-new-york/ https://campaignbrief.com/mms-seeks-to-make-people-smile-in-new-super-bowl-ad-featuring-dan-levy-via-bbdo-new-york/#comments Thu, 04 Feb 2021 00:07:11 +0000 https://campaignbrief.com/?p=198246 https://campaignbrief.com/mms-seeks-to-make-people-smile-in-new-super-bowl-ad-featuring-dan-levy-via-bbdo-new-york/feed/ 1 Who knew Alexa had abs? Michael B. Jordan stars in Alexa’s Super Bowl spot via Lucky Generals https://campaignbrief.com/who-knew-alexa-had-abs-michael-b-jordan-stars-in-alexas-super-bowl-spot-via-lucky-generals/ https://campaignbrief.com/who-knew-alexa-had-abs-michael-b-jordan-stars-in-alexas-super-bowl-spot-via-lucky-generals/#comments Wed, 03 Feb 2021 00:32:37 +0000 https://campaignbrief.com/?p=198183 https://campaignbrief.com/who-knew-alexa-had-abs-michael-b-jordan-stars-in-alexas-super-bowl-spot-via-lucky-generals/feed/ 1 Iggy Pop inspires hope in new UK TV spot for On The Beach via Uncommon, London https://campaignbrief.com/iggy-pop-inspires-hope-in-new-uk-tv-spot-for-on-the-beach-via-uncommon-london/ https://campaignbrief.com/iggy-pop-inspires-hope-in-new-uk-tv-spot-for-on-the-beach-via-uncommon-london/#comments Wed, 23 Dec 2020 22:37:54 +0000 https://campaignbrief.com/?p=197357 https://campaignbrief.com/iggy-pop-inspires-hope-in-new-uk-tv-spot-for-on-the-beach-via-uncommon-london/feed/ 1 Australian director Fiona McGee shoots annual Christmas spot for Three via Boys+Girls, Ireland https://campaignbrief.com/australian-director-fiona-mcgee-shoots-annual-christmas-spot-for-three-via-boysgirls-ireland/ https://campaignbrief.com/australian-director-fiona-mcgee-shoots-annual-christmas-spot-for-three-via-boysgirls-ireland/#respond Mon, 21 Dec 2020 04:36:21 +0000 https://campaignbrief.com/?p=197295 https://campaignbrief.com/australian-director-fiona-mcgee-shoots-annual-christmas-spot-for-three-via-boysgirls-ireland/feed/ 0 Brands help Santa give back to those in the NHS who have given everything in new spot via Iris https://campaignbrief.com/brands-help-santa-give-back-to-those-in-the-nhs-who-have-given-everything-in-new-spot-via-iris/ https://campaignbrief.com/brands-help-santa-give-back-to-those-in-the-nhs-who-have-given-everything-in-new-spot-via-iris/#comments Thu, 10 Dec 2020 22:52:59 +0000 https://campaignbrief.com/?p=196917 https://campaignbrief.com/brands-help-santa-give-back-to-those-in-the-nhs-who-have-given-everything-in-new-spot-via-iris/feed/ 1 Australian director Tom Noakes shoots latest global spot for The Glenlivet via CP+B London https://campaignbrief.com/australian-director-tom-noakes-shoots-latest-global-spot-for-the-glenlivet-via-cpb-london/ https://campaignbrief.com/australian-director-tom-noakes-shoots-latest-global-spot-for-the-glenlivet-via-cpb-london/#comments Fri, 27 Nov 2020 00:19:32 +0000 https://campaignbrief.com/?p=196329 https://campaignbrief.com/australian-director-tom-noakes-shoots-latest-global-spot-for-the-glenlivet-via-cpb-london/feed/ 7 Rugby international and CALM ambassador Joe Marler stars in uniqe YouTube film via Recipe https://campaignbrief.com/rugby-international-and-calm-ambassador-joe-marler-stars-in-uniqe-youtube-film-via-recipe/ https://campaignbrief.com/rugby-international-and-calm-ambassador-joe-marler-stars-in-uniqe-youtube-film-via-recipe/#comments Sun, 22 Nov 2020 23:20:09 +0000 https://campaignbrief.com/?p=196038 https://campaignbrief.com/rugby-international-and-calm-ambassador-joe-marler-stars-in-uniqe-youtube-film-via-recipe/feed/ 1 Seen+Noted: PlayStation takes over Oxford Circus Tube station signage in eyecatching stunt to launch PS5 in the UK https://campaignbrief.com/seennoted-playstation-takes-over-oxford-circus-tube-station-signage-in-eyecatching-stunt-to-launch-ps5-in-the-uk/ https://campaignbrief.com/seennoted-playstation-takes-over-oxford-circus-tube-station-signage-in-eyecatching-stunt-to-launch-ps5-in-the-uk/#comments Thu, 19 Nov 2020 03:26:56 +0000 https://campaignbrief.com/?p=195962 https://campaignbrief.com/seennoted-playstation-takes-over-oxford-circus-tube-station-signage-in-eyecatching-stunt-to-launch-ps5-in-the-uk/feed/ 14 Spanish Lottery pays homage to those who helped Spain get through Covid-19 in new campaign via Contrapunto BBDO https://campaignbrief.com/spanish-lottery-pays-homage-to-those-who-helped-spain-get-through-covid-19-in-new-campaign-via-contrapunto-bbdo/ https://campaignbrief.com/spanish-lottery-pays-homage-to-those-who-helped-spain-get-through-covid-19-in-new-campaign-via-contrapunto-bbdo/#respond Thu, 19 Nov 2020 02:03:45 +0000 https://campaignbrief.com/?p=195956 https://campaignbrief.com/spanish-lottery-pays-homage-to-those-who-helped-spain-get-through-covid-19-in-new-campaign-via-contrapunto-bbdo/feed/ 0 Burberry reimagines ‘Singing in the Rain’ in choreographed Christmas campaign https://campaignbrief.com/burberry-reimagines-singing-in-the-rain-in-choreographed-christmas-campaign/ https://campaignbrief.com/burberry-reimagines-singing-in-the-rain-in-choreographed-christmas-campaign/#comments Tue, 17 Nov 2020 02:14:46 +0000 https://campaignbrief.com/?p=195819 https://campaignbrief.com/burberry-reimagines-singing-in-the-rain-in-choreographed-christmas-campaign/feed/ 14 John Lewis and Waitrose give a little love in animated Christmas campaign via adam&eveDDB https://campaignbrief.com/john-lewis-and-waitrose-give-a-little-love-in-animated-christmas-campaigns-via-adameveddb/ https://campaignbrief.com/john-lewis-and-waitrose-give-a-little-love-in-animated-christmas-campaigns-via-adameveddb/#comments Tue, 17 Nov 2020 01:51:11 +0000 https://campaignbrief.com/?p=195813 https://campaignbrief.com/john-lewis-and-waitrose-give-a-little-love-in-animated-christmas-campaigns-via-adameveddb/feed/ 3 Australian director Steve Rogers shoots Plenty’s ‘Xmess’ Christmas spot via AMV BBDO, London https://campaignbrief.com/australian-director-steve-rogers-shoots-plentys-xmess-christmas-spot-via-amv-bbdo-london/ https://campaignbrief.com/australian-director-steve-rogers-shoots-plentys-xmess-christmas-spot-via-amv-bbdo-london/#comments Tue, 17 Nov 2020 01:25:32 +0000 https://campaignbrief.com/?p=195808 https://campaignbrief.com/australian-director-steve-rogers-shoots-plentys-xmess-christmas-spot-via-amv-bbdo-london/feed/ 14 Change powers Accenture’s new ‘Let there be change’ brand campaign via Droga5, New York https://campaignbrief.com/change-powers-accentures-new-let-there-be-change-brand-campaign-via-droga5-new-york/ https://campaignbrief.com/change-powers-accentures-new-let-there-be-change-brand-campaign-via-droga5-new-york/#comments Wed, 14 Oct 2020 23:37:58 +0000 https://campaignbrief.com/?p=194245 https://campaignbrief.com/change-powers-accentures-new-let-there-be-change-brand-campaign-via-droga5-new-york/feed/ 1 Special Group and Uber Eats takes ‘Tonight I’ll Be Eating’ platform to US and Canada with new TV spots featuring Mark Hamill and Patrick Stewart https://campaignbrief.com/special-group-and-uber-eats-takes-tonight-ill-be-eating-platform-to-us-and-canada-with-new-spot-featuring-mark-hamill-and-patrick-stewart/ https://campaignbrief.com/special-group-and-uber-eats-takes-tonight-ill-be-eating-platform-to-us-and-canada-with-new-spot-featuring-mark-hamill-and-patrick-stewart/#comments Tue, 22 Sep 2020 00:37:57 +0000 https://campaignbrief.com/?p=193413 https://campaignbrief.com/special-group-and-uber-eats-takes-tonight-ill-be-eating-platform-to-us-and-canada-with-new-spot-featuring-mark-hamill-and-patrick-stewart/feed/ 38 Seen+Noted: Here’s to the original fearless girl https://campaignbrief.com/seenoted-heres-to-the-original-fearless-girl/ https://campaignbrief.com/seenoted-heres-to-the-original-fearless-girl/#comments Sun, 20 Sep 2020 14:13:46 +0000 https://campaignbrief.com/?p=193323 https://campaignbrief.com/seenoted-heres-to-the-original-fearless-girl/feed/ 5 How Hennessy VS and Droga5 brought the story of the first Black Chess Grandmaster to life https://campaignbrief.com/how-hennessy-vs-and-droga5-brought-the-story-of-the-first-black-chess-grandmaster-to-life/ https://campaignbrief.com/how-hennessy-vs-and-droga5-brought-the-story-of-the-first-black-chess-grandmaster-to-life/#comments Wed, 16 Sep 2020 02:48:29 +0000 https://campaignbrief.com/?p=193183 https://campaignbrief.com/how-hennessy-vs-and-droga5-brought-the-story-of-the-first-black-chess-grandmaster-to-life/feed/ 5 Aussie expat director Kim Gehrig helms brilliant, chaotic NY Times campaign via Droga5, New York https://campaignbrief.com/aussie-expat-director-kim-gehrig-helms-brilliant-chaotic-ny-times-campaign-via-droga5-new-york/ https://campaignbrief.com/aussie-expat-director-kim-gehrig-helms-brilliant-chaotic-ny-times-campaign-via-droga5-new-york/#comments Thu, 20 Aug 2020 01:51:46 +0000 https://campaignbrief.com/?p=192267 https://campaignbrief.com/aussie-expat-director-kim-gehrig-helms-brilliant-chaotic-ny-times-campaign-via-droga5-new-york/feed/ 16 LA-based, part Aussie-owned agency The Many launches TV campaign for Bumble Bee Seafoods ~ shot remotely in Australia by director Graeme Burfoot and Filmgraphics https://campaignbrief.com/la-based-part-aussie-owned-agency-the-many-launches-tv-campaign-for-bumble-bee-seafoods-shot-remotely-in-australia-by-director-graeme-burfoot-and-filmgraphics/ https://campaignbrief.com/la-based-part-aussie-owned-agency-the-many-launches-tv-campaign-for-bumble-bee-seafoods-shot-remotely-in-australia-by-director-graeme-burfoot-and-filmgraphics/#comments Wed, 19 Aug 2020 13:00:37 +0000 https://campaignbrief.com/?p=192200 https://campaignbrief.com/la-based-part-aussie-owned-agency-the-many-launches-tv-campaign-for-bumble-bee-seafoods-shot-remotely-in-australia-by-director-graeme-burfoot-and-filmgraphics/feed/ 3 LifeStyles unnerves Australia with sex, stocks and STIs in new campaign via FCB/SIX, New York https://campaignbrief.com/lifestyles-unnerves-australia-with-sex-stocks-and-stis-in-new-campaign-via-fcb-six-new-york/ https://campaignbrief.com/lifestyles-unnerves-australia-with-sex-stocks-and-stis-in-new-campaign-via-fcb-six-new-york/#comments Thu, 23 Jul 2020 03:15:36 +0000 https://campaignbrief.com/?p=191133 https://campaignbrief.com/lifestyles-unnerves-australia-with-sex-stocks-and-stis-in-new-campaign-via-fcb-six-new-york/feed/ 3 London Advertising unveils major campaign with Helen Mirren + Liam Neeson the day after lock-down ends for a highly unusual client – itself https://campaignbrief.com/london-advertising-unveils-major-campaign-with-helen-mirren-liam-neeson-the-day-after-lock-down-ends-for-a-highly-unusual-client-itself/ https://campaignbrief.com/london-advertising-unveils-major-campaign-with-helen-mirren-liam-neeson-the-day-after-lock-down-ends-for-a-highly-unusual-client-itself/#comments Mon, 06 Jul 2020 00:05:56 +0000 https://campaignbrief.com/?p=190378 https://campaignbrief.com/london-advertising-unveils-major-campaign-with-helen-mirren-liam-neeson-the-day-after-lock-down-ends-for-a-highly-unusual-client-itself/feed/ 6 Best Ad of the Day: The Lincoln Project ‘War Zone’ https://campaignbrief.com/best-ad-of-the-day-the-lincoln-project-war-zone/ https://campaignbrief.com/best-ad-of-the-day-the-lincoln-project-war-zone/#respond Thu, 04 Jun 2020 15:51:10 +0000 https://campaignbrief.com/?p=189318 https://campaignbrief.com/best-ad-of-the-day-the-lincoln-project-war-zone/feed/ 0 Best Ad of the Day: ‘Call it Covid-19’ by Asiancy Portland https://campaignbrief.com/best-ad-of-the-day-call-it-covid-19-by-asiancy-portland/ https://campaignbrief.com/best-ad-of-the-day-call-it-covid-19-by-asiancy-portland/#respond Fri, 29 May 2020 02:30:27 +0000 https://campaignbrief.com/?p=189035 https://campaignbrief.com/best-ad-of-the-day-call-it-covid-19-by-asiancy-portland/feed/ 0 A decade of US$10,000 cash Grand Prix Winners from the Ad Stars Festival in Busan https://campaignbrief.com/a-decade-of-us10000-cash-grand-prix-winners-from-the-ad-stars-festival-in-busan/ https://campaignbrief.com/a-decade-of-us10000-cash-grand-prix-winners-from-the-ad-stars-festival-in-busan/#respond Wed, 20 May 2020 00:36:03 +0000 https://campaignbrief.com/?p=188589 https://campaignbrief.com/a-decade-of-us10000-cash-grand-prix-winners-from-the-ad-stars-festival-in-busan/feed/ 0 Best Ad of the Day: Menulog ‘Did Somebody Say – Just Eat’ via McCann London https://campaignbrief.com/best-ad-of-the-day-menulog-did-somebody-say-just-eat-via-mccann-london/ https://campaignbrief.com/best-ad-of-the-day-menulog-did-somebody-say-just-eat-via-mccann-london/#comments Sun, 17 May 2020 10:56:18 +0000 https://campaignbrief.com/?p=188454 https://campaignbrief.com/best-ad-of-the-day-menulog-did-somebody-say-just-eat-via-mccann-london/feed/ 1 Best Ad of the Day: Old Spice ‘An Unusually Serious Message From Us’ via Wieden + Kennedy Portland https://campaignbrief.com/best-ad-of-the-day-old-spice-an-unusually-serious-message-from-us-via-wieden-kennedy-portland/ https://campaignbrief.com/best-ad-of-the-day-old-spice-an-unusually-serious-message-from-us-via-wieden-kennedy-portland/#respond Mon, 04 May 2020 05:57:27 +0000 https://campaignbrief.com/?p=187845 https://campaignbrief.com/best-ad-of-the-day-old-spice-an-unusually-serious-message-from-us-via-wieden-kennedy-portland/feed/ 0